privacy policy

privacy policy

1) Information about the collection of personal data and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below we will inform you about how we handle your personal data when you use our website. Personal data is all data that can be used to identify you personally.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is OakTree G-Consulting GmbH, Neuer Wall 80, 20354 Hamburg, Germany. The controller for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.

2) Data collection when visiting our website

If you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 Paragraph 1 Letter f of GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for any other purpose. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) Hosting & Content Delivery Network

Hosting by Shopify
We use the shop system of the service provider Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify"), for the purpose of hosting and displaying the online shop on the basis of processing on our behalf. All data collected on our website is processed on Shopify's servers. As part of the aforementioned services from Shopify, data can also be transmitted to Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada, Shopify Data Processing (USA) Inc., Shopify Payments (USA) Inc. or Shopify (USA) Inc. as part of further processing on our behalf. In the event that data is transmitted to Shopify Inc. in Canada, the appropriate level of data protection is guaranteed by the European Commission's adequacy decision. Further information on Shopify's data protection can be found on the following website: https://www.shopify.de /legal /datenschutz
Further processing on Shopify servers other than those mentioned above will only take place within the scope communicated below.

4) Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted when you close the browser (so-called "session cookies"), while others remain on your device for longer and enable page settings to be saved (so-called "persistent cookies"). In the latter case, you can find out how long the cookies are stored in the overview of your web browser's cookie settings.
If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either for the execution of the contract, in accordance with Art. 6 Para. 1 lit. a GDPR in the case of consent granted or in accordance with Art. 6 Para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
You can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies in certain cases or in general.
Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contact

When you contact us (e.g. via contact form or email), personal data is processed - exclusively for the purpose of processing and answering your request and only to the extent necessary for this purpose. The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 (1) (f) GDPR. If your contact is aimed at a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention periods to the contrary.

6) Comment function

As part of the comment function on this website, in addition to your comment, information on the time the comment was created and the commentator name you chose will be saved and published on this website. In addition, your IP address will be saved for security reasons in order to enable an assignment to the author in the event of illegal comments. Your email address will be saved so that we can contact you if a third party objects to your published content as being illegal.

7) Use of customer data for direct marketing

7.1 Registration for our email newsletter

If you sign up for our email newsletter, we will regularly send you information about our offers. The only mandatory information required to send the newsletter is your email address. Providing additional data is voluntary and will be used to address you personally. We use the so-called double opt-in procedure to send the newsletter, which ensures that you only receive the newsletter once you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 Paragraph 1 Letter a of GDPR. We save your IP address entered by your Internet Service Provider (ISP) as well as the date and time of registration so that we can trace any possible misuse of your email address at a later date. The data we collect when you register for the newsletter is used strictly for the intended purpose. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the person responsible named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list unless you have expressly consented to further use of your data or we reserve the right to use the data in any other way that is permitted by law and about which we inform you in this declaration.

7.2 - Newsletter delivery via Klaviyo
Our e-mail newsletter is sent via the technical service provider »Klaviyo«, 225 Franklin St, Boston, MA 02110, USA ( http://www.klaviyo.com / ), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 Para. 1 lit. f GDPR and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a Klaviyo server in the USA and stored there.
Klaviyo uses this information to send newsletters on our behalf. Klaviyo does not use the data of our newsletter recipients to write to them directly or to pass it on to third parties.
To protect your data in the USA, we have a data processing agreement with Klaviyo in which Klaviyo undertakes to protect our users' data, to process it on our behalf in accordance with its data protection regulations and, in particular, not to pass it on to third parties.
You can view Klaviyo's privacy policy here: https://www.klaviyo.com/privacy

8) Data processing for order processing

8.1 - Transmission of image files for order processing via upload function
On our website, we offer customers the opportunity to request the personalization of products by sending image files via an upload function. The submitted image motif is used as a template for personalizing the selected product.
Using the upload form on the website, the customer can send one or more image files from the memory of the end device used to us directly via automated, encrypted data transfer. We then record, save and use the transmitted files exclusively to produce the personalized product in accordance with the respective service description on our website. If the transmitted image files are passed on to special service providers for the production and processing of the order, you will be explicitly informed of this in the following paragraphs. No further transfer will take place. If the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all of the processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 Para. 1 lit. b GDPR. After the order has been finally processed, the transmitted image files are automatically and completely deleted.

8.2 To the extent necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 (1) (b) GDPR.

If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact details you provided when ordering (name, address, email address) in order to inform you personally about upcoming updates within the legally stipulated period by suitable communication channels (e.g. by post or email) within the scope of our statutory information obligations in accordance with Art. 6 Paragraph 1 Letter c GDPR. Your contact details will be used strictly for the purpose of notifying you about updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.3 In order to fulfil our contractual obligations towards our customers, we work with external shipping partners. We pass on your name and delivery address and, if necessary for delivery, your telephone number, to a shipping partner selected by us exclusively for the purposes of delivering the goods in accordance with Art. 6 (1) (b) GDPR.

8.4 Use of payment service providers (payment services)

- Amazon Pay
If you select the payment method "Amazon Pay", payment processing will be carried out via the payment service provider Amazon Payments Europe sca, 38 avenue JF Kennedy, L-1855 Luxembourg (hereinafter: "Amazon Payments"), to whom we will pass on the information you provided during the ordering process, along with information about your order, in accordance with Art. 6 Paragraph 1 Letter b of GDPR. Your data will be passed on exclusively for the purpose of payment processing with the payment service provider Amazon Payments and only to the extent that it is necessary for this purpose. If cookies, i.e. small text files that are stored on the end device, are set when using Amazon Pay, this is done exclusively on the basis of your express consent in accordance with Art. 6 Paragraph 1 Letter a of GDPR. This consent can be revoked at any time using the "Cookie Consent Tool" implemented on the website. You can find further information about Amazon Payments' data protection provisions at the following internet address: https://pay.amazon.de /help /82974
- Apple Pay
If you choose the payment method “Apple Pay” from Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland, the payment will be processed using the “Apple Pay” function of your iOS, watchOS or macOS device by charging a payment card stored with “Apple Pay”. Apple Pay uses security functions that are integrated into the hardware and software of your device to protect your transactions. To authorize a payment, you must enter a code that you have previously specified and verify it using the “Face ID” or “Touch ID” function of your device.
For the purpose of payment processing, the information you provided during the ordering process, along with information about your order, will be passed on to Apple in encrypted form. Apple then encrypts this data again with a developer-specific key before the data is transmitted to the payment service provider of the payment card stored in Apple Pay to process the payment. The encryption ensures that only the website through which the purchase was made can access the payment data. After the payment has been made, Apple sends your device account number and a transaction-specific, dynamic security code to the source website to confirm the payment was successful.
If personal data is processed during the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) (b) GDPR.
Apple stores anonymized transaction data, including the approximate purchase amount, the approximate date and time, and whether the transaction was completed successfully. Anonymization completely excludes any personal reference. Apple uses the anonymized data to improve Apple Pay and other Apple products and services.
When you use Apple Pay on iPhone or Apple Watch to complete a purchase you made through Safari on Mac, the Mac and the authorization device communicate over an encrypted channel on Apple servers. Apple does not process or store any of this information in a format that can identify you. You can turn off the ability to use Apple Pay on your Mac in your iPhone's settings. Go to Wallet & Apple Pay and turn off Allow Payments on Mac.
Further information on data protection at Apple Pay can be found at the following internet address: https://support.apple.com /de-de /HT203027
- Google Pay
If you choose the payment method “Google Pay” from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), the payment will be processed via the “Google Pay” application on your mobile device running at least Android 4.4 (“KitKat”) and having an NFC function by charging a payment card stored with Google Pay or a payment system verified there (e.g. PayPal). To authorize a payment via Google Pay of more than €25, you must first unlock your mobile device using the verification measure set up in each case (e.g. facial recognition, password, fingerprint or pattern).
For the purpose of payment processing, the information you provided during the ordering process, along with information about your order, will be passed on to Google. Google then transmits your payment information stored in Google Pay to the source website in the form of a unique transaction number, which is used to verify that the payment has been made. This transaction number does not contain any information about the actual payment data of your payment method stored with Google Pay, but is created and transmitted as a one-time numerical token. For all transactions via Google Pay, Google acts only as an intermediary to process the payment process. The transaction is carried out exclusively in the relationship between the user and the source website by charging the payment method stored with Google Pay.
If personal data is processed during the transmissions described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 (1) (b) GDPR.
Google reserves the right to collect, store and evaluate certain transaction-specific information for each transaction made through Google Pay. This includes the date, time and amount of the transaction, the merchant location and description, a description of the goods or services purchased provided by the merchant, photos that you have attached to the transaction, the name and email address of the seller and buyer or the sender and recipient, the payment method used, your description of the reason for the transaction and, if applicable, the offer associated with the transaction.
According to Google, this processing is carried out exclusively in accordance with Art. 6 (1) (f) GDPR on the basis of the legitimate interest in proper accounting, the verification of transaction data and the optimization and maintenance of the functionality of the Google Pay service.
Google also reserves the right to merge the processed transaction data with other information that is collected and stored by Google when using other Google services.
The Google Pay terms of use can be found here:
https://payments.google.com /payments /apis-secure /u /0 /get_legal_document ?ldo=0 &ldt=googlepaytos &ldl=de
Further information on data protection at Google Pay can be found at the following internet address:
https://payments.google.com /payments /apis-secure /get_legal_document ?ldo=0 &ldt=privacynotice &ldl=de
- giropay
When paying via “giropay”, the payment is processed by giropay GmbH, An der Welle 4, 60322 Frankfurt/Main, to whom we pass on the information you provided during the ordering process, along with information about your order. Your data is passed on in accordance with Art. 6 para. 1 lit. b GDPR exclusively for the purpose of payment processing and only to the extent that it is necessary for this purpose. You can find further information about the data protection provisions of giropay GmbH at the following internet address: https://www.giropay.de /rechtliches / privacy policy
- Klarna
If you select a Klarna payment service, payment processing will be carried out via Klarna Bank AB (publ), https://www.klarna.com /de / , Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"). In order to enable the processing of the payment, your personal data (first and last name, street, house number, postcode, city, gender, email address, telephone number and IP address, possibly also the date of birth and your bank details) as well as data related to the order (e.g. invoice amount, article, delivery method) will be passed on to Klarna for the purpose of identity and credit checks, provided that you have expressly consented to this in accordance with Art. 6 Para. 1 lit. a GDPR as part of the ordering process. You can see which credit agencies your data can be forwarded to here:
https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /credit_rating_agencies
The credit report may contain probability values ​​(so-called score values). Insofar as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, but is not limited to, Klarna only collects address data. The information received about the statistical probability of a payment default is used by Klarna to make a balanced decision about the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for the contractual payment processing.
Your personal data will be processed in accordance with the applicable data protection regulations and in accordance with the information in Klarna's data protection provisions for data subjects based in Germany https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_de /privacy
or for data subjects based in Austria https://cdn.klarna.com /1.0 /shared /content /legal /terms /0 /de_at /privacy
treated.
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The data is passed on in accordance with Art. 6 Para. 1 lit. b GDPR and only to the extent that this is necessary for the payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 Paragraph 1 Letter f of GDPR on the basis of PayPal's legitimate interest in determining your ability to pay. PayPal uses the result of the credit check in relation to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values ​​(so-called score values). Insofar as score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values ​​includes, among other things, but not exclusively, address data. For further information on data protection, including information on the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com /de /webapps /mpp /ua /privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- Shopify Payments
We use the payment service provider "Shopify Payments", 3rd Floor, Europa House, Harcourt Building, Harcourt Street, Dublin 2. If you choose a payment method offered by the payment service provider Shopify Payments, payment processing will be carried out by the technical service provider Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland, to whom we pass on the information you provided during the ordering process along with information about your order (name, address, account number, bank code, possibly credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 Para. 1 lit. b GDPR. Your data will be passed on exclusively for the purpose of payment processing with Stripe Payments Europe Ltd. and only to the extent that it is necessary for this purpose. Further information on Shopify Payments' data protection can be found at the following internet address: https://www.shopify.com /legal /privacy .
Data protection information about Stripe Payments Europe Ltd. can be found here: https://stripe.com /de /privacy
- IMMEDIATELY
If you select the payment method "SOFORT", the payment will be processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we will pass on the information you provided during the ordering process, along with the information about your order, in accordance with Art. 6 Paragraph 1 Letter b of GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will be passed on exclusively for the purpose of payment processing with the payment service provider SOFORT and only to the extent that it is necessary for this purpose. You can find further information about SOFORT's data protection provisions at the following internet address: https://www.klarna.com /sofort /datenschutz .

9) Online Marketing

Facebook Pixel for creating custom audiences with advanced data matching (with cookie consent tool)
Our online offering uses the so-called “Facebook pixel” of the social network Facebook in extended data matching mode, which is operated by Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland (“Facebook”).
Based on their express consent, when a user clicks on an ad displayed on Facebook and placed by us, an addition is added to the URL of our linked page by Facebook Pixel. This URL parameter is then written into the user's browser via a cookie after forwarding, which our linked page itself sets. In addition, this cookie records specific customer data such as the email address that we collect on our website linked to the Facebook ad during processes such as purchases, account registrations or registrations (extended data comparison). The cookie is then read by Facebook Pixel and enables the data, including the specific customer data, to be forwarded to Facebook.
With the help of the Facebook pixel with extended data matching, Facebook is able to precisely determine the visitors to our online offering as a target group for the display of advertisements (so-called "Facebook ads"). Accordingly, we use the Facebook pixel with extended data matching to only display the Facebook ads placed by us to those Facebook users who have also shown an interest in our online offering or who have certain characteristics (e.g. interests in certain topics or products determined based on the websites visited) that we transmit to Facebook (so-called "custom audiences"). With the help of the Facebook pixel with extended data matching, we also want to ensure that our Facebook ads correspond to the potential interests of users and do not appear annoying. In this way, we can further evaluate the effectiveness of Facebook advertisements for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook advertisement (so-called "conversion"). Compared to the standard version of Facebook Pixel, the enhanced data matching feature helps us better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.
All transmitted data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook data usage policy ( https://www.facebook.com/about/privacy/ ). The data can enable Facebook and its partners to place advertisements on and outside of Facebook.
These processing operations are carried out exclusively with the granting of explicit consent in accordance with Art. 6 (1) (a) GDPR.
The information generated by Facebook is usually transferred to a Facebook server and stored there; this may also involve transmission to the servers of Meta Platforms Inc. in the USA. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

10) Retargeting/ Remarketing/ Recommendation Advertising

Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, with which we advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. Further data processing only takes place if you have agreed to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. In this case, if you are logged in to Google when you visit our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, Google will temporarily link your personal data to Google Analytics data in order to create target groups. When using Google Ads Remarketing, personal data may also be transferred to Google LLC servers in the USA.
Details on the processing initiated by Google Ads Remarketing and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites
You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the browser plug-in from Google available under the following link:
https://support.google.com /ads /answer /7395996 ?
Further information and the privacy policy regarding advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Paragraph 1 Letter a of GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

TikTok Pixel
This website uses the “TikTok Pixel”, a tracking technology of the social network “TikTok” of TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland (“TikTok”).
With the help of cookies (small text files that are stored on the device used), information about surfing behavior on our website is collected in pseudonymized form, transmitted to TikTok, stored there and evaluated in order to then enable the display of interest-based and personalized product recommendations on TikTok. The information collected in this way and processed pseudonymously generally includes the device ID, device type, time stamp, operating system used and IP address. The information can be assigned to the person of the user with the help of other information that TikTok has stored about the user, e.g. due to the ownership of an account on the social network "TikTok". TikTok can also combine the information collected via the pixel with other information that TikTok has collected via other websites and / or in connection with the use of the social network "TikTok" and thus create pseudonymized usage profiles. Under no circumstances can the information collected be used to personally identify visitors to this website.
The TikTok pixel also enables us to track the effectiveness of advertisements on TikTok. If the user is redirected from an ad on TikTok to pages on this website and the cookies have not yet expired, the pixel records certain user actions predefined by us and can track them (e.g. completed transactions, leads, search queries on the website, views of product pages). When such an action is carried out, your browser sends an HTTP request from the cookie to the TikTok server via the TikTok pixel, with which certain information about the action is transmitted. Through this transmission, TikTok can create statistics about usage behavior on our website after redirection from a TikTok ad, which we use to optimize our offering.
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 Paragraph 1 Letter a of GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website. We have concluded a data processing agreement with TikTok for the use of the TikTok Pixel, which obliges TikTok to protect the data of our site visitors and not to pass it on to third parties. TikTok generally transmits information collected outside the European Economic Area and relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level.

11) Page functionalities

- Endereco
On our website we use the "Endereco" service from Endereco UG, Balthasar-Neumann-Straße 4b, 97236 Randersacker, to enable the real-time checking of certain entries in the address form of the ordering process in our web shop for input errors. This is intended to avoid problems with the delivery of the products you have ordered due to incorrect information. We also want to ensure that your contact details are valid for sending information about your order or for any necessary queries.
Endereco validates the address entered, verifies the spelling and adds any missing data. If the address is not clear, correct alternative suggestions are displayed. For this purpose, the address data you enter is transmitted to Endereco, stored there and evaluated. This processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in the proper recording of the customer's correct address data in order to conscientiously fulfill our contractual delivery obligations and to prevent problems with the implementation of the contract.
Endereco processes the affected data separately and does not merge it with other data sets. Endereco automatically deletes the affected data as soon as its status or correctness has been confirmed, but no later than 30 days.
Further information on Endereco’s data protection can be found at https://www.endereco.de /datenschutz /
- Google Maps API
On our website we use the "Google Maps API" service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google Maps API") to enable the real-time checking of certain entries in the address form of the ordering process of our web shop for input errors. This is to avoid problems with the delivery of the products you have ordered due to incorrect information. We also want to ensure that your contact details are valid for sending information about your order or for any necessary queries.
Google Maps API validates the address entered, verifies the spelling and adds any missing data if necessary. If the address is not clear, correct alternative suggestions are displayed. For this purpose, the address data you enter is transmitted to Google Maps API, stored there and evaluated. This processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in the proper recording of the customer's correct address data in order to conscientiously fulfill our contractual delivery obligations and to prevent problems with the implementation of the contract.
Google Maps API processes the data concerned separately and does not merge it with other data sets. Google Maps API automatically deletes the data concerned as soon as its status or correctness has been confirmed, but no later than after 30 days. Further information on Google Maps API data protection can be found at https://policies.google.com /privacy ?hl=de &fg=1

12) Tools and Others

- DATEV
To handle our accounting, we use the cloud-based accounting software from DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg (“DATEV”).
DATEV processes incoming and outgoing invoices and, if applicable, our company's bank transactions in order to automatically record invoices, match them to transactions and use these to create financial accounting in a partially automated process.
If personal data is also processed, the processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
Further information about DATEV, the automated processing of data and the data protection regulations can be found at https://www.datev.de /web /de /m /ueber-datev /datenschutz /
- Lexoffice
To handle our accounting, we use the cloud-based accounting software “lexoffice” from Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg.
Lexoffice processes incoming and outgoing invoices as well as, if necessary, our company's bank transactions in order to automatically record invoices, match them to transactions and use this to create financial accounting in a partially automated process.
If personal data is also processed, the processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in the efficient organization and documentation of our business transactions.
Further information about lexoffice, the automated processing of data and the data protection regulations can be found at https://www.lexoffice.de /datenschutz /

13) Rights of the data subject

13.1 The applicable data protection law grants you the following data subject rights (rights to information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the legal basis stated for the respective conditions for exercising them:

  • Right to information pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 GDPR;
  • Right to restriction of processing pursuant to Art. 18 GDPR;
  • Right to information pursuant to Art. 19 GDPR;
  • Right to data portability according to Art. 20 GDPR;
  • Right to revoke consent granted in accordance with Art. 7 Para. 3 GDPR;
  • Right to complain according to Art. 77 GDPR.

13.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCE OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA IN QUESTION. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of storage of personal data

The duration for which personal data is stored is determined based on the respective legal basis, the purpose of processing and – if applicable – also on the respective statutory retention period (e.g. retention periods under commercial and tax law).

When personal data is processed on the basis of an explicit consent in accordance with Art. 6 (1) (a) GDPR, these data will be stored until the data subject revokes his or her consent.

If there are statutory retention periods for data that are processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 (1) (b) GDPR, these data will be routinely deleted after expiry of the retention periods, provided that they are no longer required to fulfill or initiate a contract and/or we no longer have a legitimate interest in continuing to store them.

When processing personal data on the basis of Art. 6 (1) (f) GDPR, these data will be stored until the data subject exercises his or her right of objection in accordance with Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct marketing on the basis of Art. 6 (1) (f) GDPR, these data will be stored until the data subject exercises his or her right of objection in accordance with Art. 21 (2) GDPR.

Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.